'What is MUJI' exhibition to reinforce  brand's origins

This article is more than 12 months old

Jul 20, 2017 06:00 am

Japanese retail chain MUJI will showcase some of its iconic products at a "What is MUJI" exhibition in conjunction with the opening of its Singapore flagship store at 1pm tomorrow, the first in South-east Asia, at Plaza Singapura.

The exhibition at the mall's main atrium on Level 1tomorrow will run from 10am to 10pm daily until July 30. A spokesman told The New Paper that the brand, which has been in Singapore for 14 years, sees the flagship store opening as a good opportunity to reinforce MUJI's origins and concept of low-cost, good-quality products.

Thirteen items will be displayed, including toning water, an organic cotton Oxford shirt, a beads sofa, right angle socks and a wall mounted CD player.

MUJI will also be offering exclusive three-day opening deals to shoppers. At 1pm tomorrow, the first 100 in line to like and share MUJI Singapore Facebook's post will also receive a $20 MUJI gift card.

The first 1,000 customers to spend a minimum of $30 in a single receipt will receive a special opening edition cotton myBag, and those who spend a minimum of $90 in a single receipt from tomorrow till Aug 4 can redeem 10,000STAR$ (equivalent to a $10 CapitaVoucher).

Those who charge their buys to an American Express CapitaCard can earn an additional 20x STAR$ (equivalent to 100 STAR$) for every $1 eligible spend from tomorrow to July 27.